The First $20 Million Is Always the Hardest Movie Review

The First $20 Million Is Always the Hardest - Movie Review Example This interesting movie shows the behavior of the market. It makes it easy to see how the performance in real life through a movie. To be an entrepreneur is not an easy thing it requires many things, but above all, you have to be hardworking, smart and innovative to stay ahead of your competitors. This movie revolves around people who want to create a niche in the tough market, but they face many challenges. When Andy quits his job as a marketer because he did not find the job interesting, he finds another job in a research company. Benoit gives him a pc to sell at a cost of $99, but it proves to be a tall order. He quickly finds a team consisting of Alisa who is an artist, Salman Fard, Darrell and Curtis. They together form a team to ensure they cut a niche in the market to sell their product. The strategies they employ are similar to the ones suggested by Michael E. Porter, who suggests strategies to employ whenever a business faces competitive forces. Michael suggests that, a business is faced by the following competitive forces; the threat of new entrants in the market, bargaining power of buyers, threats of substitute product or services, bargaining power of suppliers, and rivalry among existing competitors. It is evident that Andy and his team face similar competitive forces in their quest to sell their product in competitive market with the ones named by Michael. For example, they find that they cannot sell their product at a cost of $99 because it is expensive and nobody will buy it.